Radical media, politics and culture.

PSYOPS 101

Louis Lingg writes: "Culture Jammers and Media Mavericks--a new challenge has been placed before you: cryptome.org has posted the U.S. DoD's Defense Science Board Task Force report on The Creation and Dissemination of All Forms of Information in Support of Psychological Operations (PSYOP) in Time of Military Conflict (May 2000). Can the 'culture of opposition' develop 'strains of resistence' to counter these techniques as they are applied to the domestic population as well?

An excerpt: 'The Task Force is persuaded that a considerable foundation must be laid well in advance of the actual need to deliver a PSYOP product to a particular audience. In general, the
distribution channels need to be acquired in advance and a suitable "brand identity" needs to be established. Both need to be exercised with sufficient periodicity that good will and
market penetration are ready when needed. Such channels and brand identities are at least as important as any technical dissemination platform such as Commando Solo, and their
operations and maintenance are no less important. This will be increasingly the case as the diversity of programming choices available to target audiences continues to expand. Cable and
satellite TV and radio, and especially the public Internet, offer far more choices than over-the-air networks did formerly. The development of channels and identities will be particular, in
some cases, to geography and, in other cases, to transnational affinity groups -- Islamic Fundamentalism, for example -- or to more universal demographics, like teenagers. Of course, the
development of brand identities must be tightly integrated with ongoing, broad public diplomacy initiatives and themes.'"